In the past article How to Create the Best Business Name Ever, Step One, we discussed that you should sometime look at your own company as a potential customer to make sure you are communicating what you need to. We also mentioned that when you’re looking to name your business, sometimes you are so close to the project that you can’t really see how others would look at it and miss an important naming opportunity.
This article is about how you can come up with the best business name ever but it doesn’t really matter if you can’t secure the corresponding domain name. All the planning and all the work will be for not if you can’t get the domain name and the .com domain name at that. That said you should consider several of your best business names to see which you can acquire.
Now don’t be too worried there are several ways around this. The first one being that you can add words to your business name until the domain is available. For example you like the business name, “Tivex” and the .com domain name is not available. Say “Tivex” is a window commercial window cleaning service, you clean highrises and the like. You keep the company name “Tivex” but add “windows” to the name.
We’re not going to lie here the best domain name for “Tivex” IS Tivex.com, period, and you should ALWAYS go for that name if you can get it and /or afford it. If you are a smaller company and you’re just starting out, this is not a bad way to go but, keep in the back of your mind that you should at some point want to buy Tivex.com.
So to make a long story longer ALWAYS, ALWAYS, ALWAYS get the .com domain name and ALWAYS make it as short as possible. The long the name the more likely it is for people to misspell your name which could lead you sending people to the wrong place and worse to your competitors.
To check out our first blog on how to come up with the Best Business Names just follow the link and we would love to hear from you. Let us know what you think, post us something below or send us some thing from our Contact The Best Name Ever page. We would love to have some funny or interesting naming choices for products or business.